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5 Tactics to Drive User Adoption Of New Technologies and Products

Resistance_Change
You’ve probably heard the saying, “Change is the only constant in life.” Well I beg to differ. There is one other constant in life: resistance to change. Most people don’t like change. Change is frightening. Change is hard work. People resist even beneficial changes because in the beginning, they’re forced to struggle with acquiring new skills, knowledge, habits, etc.. As much as we love our smartphones, tablets and streaming TV, setting up these devices and learning how to properly use them wasn’t much fun.  But with the right strategy, you can reduce... Continue Reading