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This is the Way Your Reps Really Want to Learn

July 28, 2017

A recent survey, co-produced by The Sales Management Association (SMA) and Allego, suggests that many sales reps and sales managers have very different views about the fundamental issue of sales training.

The Importance of Selling Skills: Where Do Reps and Managers Disagree?

The study, “Salesperson Learning Preferences,” first looked at nine different topics related to the development of selling skills and asked respondents to rank their priority as well as their firm’s training effectiveness in those topics.
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