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Tracking the Success of Modern Sales Enablement

March 13, 2018

Over the past few years, the sales training and enablement market has exploded with new solutions and techniques for improving sales learning and empowering sales reps. While the majority, if not all, of sales organizations recognize the importance of modernizing their sales training programs with these new platforms, the value of these practices can be hard to quantify. Anecdotally, the value is there; but how can these investments be justified before, during, and after implementing new training tools and programs?
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