McKayla Girardin
About McKayla Girardin
Experience
McKayla Girardin is a Content Strategist and SEO Expert with over five years of experience leveraging data-driven storytelling to meet business goals. She currently serves as an SEO & AI Search Content Strategist for Allego and writes for GoodParty.org, where she doubled blog traffic in under six months by executing full content audits and high-intent refresh strategies.
Previously, as a Senior Content Writer at The Forage, she produced over 150 technical guides on corporate finance and fintech, simplifying complex concepts for a global B2B and educational audience. Her background also includes serving as a Staff Writer for WalletHub, where she managed high-volume editorial outputs and mentored writers on SEO best practices and keyword targeting. Across her roles, McKayla has integrated technical solutions, such as Python-based metadata systems, to enhance search visibility and E-E-A-T.
Education
Bates College: B.A. in Political Science and Russian Language
Connect
LinkedInArticles by McKayla Girardin
Activity volume alone can’t cut through the noise of automated email cadences and over-saturated inboxes. B2B buyers are…
B2B buyers have zero tolerance for clunky email attachments, messy reply-all chains, and scattered Zoom links. They expect…
Sales training and sales coaching are frequently used interchangeably, but each serves its own purpose and confusing the…
The era of traditional field-sales is over. According to Gartner, 75% of B2B buyers prefer self-service buying processes,…
Your sales onboarding process can be the difference between a new hire draining your resources or accelerating your…
