McKayla Girardin
About McKayla Girardin
Experience
McKayla Girardin is a Content Strategist and SEO Expert with over five years of experience leveraging data-driven storytelling to meet business goals. She currently serves as an SEO & AI Search Content Strategist for Allego and writes for GoodParty.org, where she doubled blog traffic in under six months by executing full content audits and high-intent refresh strategies.
Previously, as a Senior Content Writer at The Forage, she produced over 150 technical guides on corporate finance and fintech, simplifying complex concepts for a global B2B and educational audience. Her background also includes serving as a Staff Writer for WalletHub, where she managed high-volume editorial outputs and mentored writers on SEO best practices and keyword targeting. Across her roles, McKayla has integrated technical solutions, such as Python-based metadata systems, to enhance search visibility and E-E-A-T.
Education
Bates College: B.A. in Political Science and Russian Language
Connect
LinkedInArticles by McKayla Girardin
In an era where B2B buyers are more educated, guarded, and skeptical than ever, confidently handling sales objections…
The AI sales software market seems to be expanding by the minute, spanning a broad spectrum of tool…
The landscape for the best conversation intelligence software is crowded, with dozens of vendors promising to uncover hidden…
Sticking to sales training best practices is the fastest way to reduce ramp time and build a predictable…
Channel sales are quickly becoming a dominant strategy in response to the way buyer preferences are shifting. According…