Allego's Management Team

Yuchun Lee is Co-Founder of Allego and has served as Chief Executive Officer of the Company since its inception in 2013. Mr. Lee is also the Executive Chairman of the Board of DSP Concepts, an Audio of Things (AoT) platform company. He is currently an executive in residence (XIR) at General Catalyst Partners, a venture capital firm, and also serves on the board of Vertex Pharmaceuticals (NASDAQ: VRTX), a Fortune 500 company. He was Executive Chairman of Clarabridge, Inc. until its successful acquisition by Qualtrics in 2021. Before founding Allego, Mr. Lee was the Vice President of IBM’s Enterprise Marketing Management Group, through a successful 2010 acquisition of Unica Corporation (NASDAQ: UNCA), an enterprise marketing management software company. Mr. Lee was Unica’s Chief Executive Officer from 1992 through 2010. Prior to Unica, he was a senior consultant at Digital Equipment Corporation, a supplier of general computing technology and consulting services. Mr. Lee holds a B.S. and an M.S. in electrical engineering and computer science from the Massachusetts Institute of Technology and an M.B.A. from Babson College.

Mark Magnacca is President and Co-Founder of Allego. Prior to Allego, Mark was President of Insight Development Group, a sales enablement and consulting firm that specialized in financial services. During this time, Mark helped his clients enable their sales teams more effectively and scale their efforts using technology. Mark is also the co-author of Mastering Virtual Selling: Orchestrating Sales Success with Yuchun Lee and Tony Jeary. The book redefined virtual selling for sales executives and their teams in financial services, medical device, high tech, and manufacturing. Mark hosts The Adapter’s Advantage podcast, in which sales and training leaders across industries share stories of overcoming challenging situations that help viewers adapt to a rapidly changing world. Mark is a graduate of Babson College and a participant in The Strategic Coach program.

Andre has over 20 years of experience in software as an innovation consultant, product manager, and user experience designer. Prior to Allego, Andre built the UX Innovation practice for Medullan, Inc.as Chief Creative Officer. He led numerous product strategy, consumer engagement, and mobile UI design projects for clients including Aetna, Humana, Verizon, and BCBSA. Andre spent eight years at Unica in UX, GUI development, and product vision roles, ultimately as Director of Product Management for Unica’s $150M Enterprise Interactive Marketing Suite. As an Electrical Engineering undergraduate at Cornell University, Andre co-founded Jump.com, a VC-backed web app that won “Best of Show” at Internet Showcase ’99 before being acquired by Microsoft.

Ed’s 25 years of experience developing high quality, high performance software began with programming at the age of 11. He started his own bulletin board system (BBS) while in high school and coded for the MIT Media Lab’s “Movies of the Future Group” while an undergrad at MIT. Prior to Allego, Ed was an early employee at Unica Corporation where he led several development teams en route to Unica’s IPO in 2005 and subsequent acquisition by IBM. Before that, Ed worked at a number of financial companies including Goldman Sachs, where he developed real-time trading systems, and Fidelity Investments, where he developed analytical tools for fund managers.

Scott leads Allego’s commercial operations including Sales, Marketing, and Customer Success. Previously, he was the COO / General Manager of Compete, a digital consumer intelligence provider, until selling and transitioning that business into comScore. Prior to that, Scott led social media analytics pioneer Crimson Hexagon as CEO from 2010-2011. Earlier in his career, he ran the product function for several Boston-area startups. Scott began his career developing software for a systems integrator serving Fortune 500 clients across the Northeast, ultimately managing regional practice groups over the next 10 years. Scott holds Bachelor’s and Master’s degrees in Computer Science from MIT.

Bas is a seasoned results-driven financial executive with over 27 years of experience in the technology industry. A strategic thinker and hands-on leader, he has an impressive track record of delivering results for several high growth companies. Prior to joining Allego, he was CFO of Clarabridge, Inc., which he led through a sustained period of high growth resulting in a $1.1B strategic sale. Earlier in his career, Bas held leadership roles at Vocus, Inc., Nexchange, Inc., and WorldPort, Inc.. He began his career at Verizon Enterprise Solutions. Bas has an MBA from Emory University’s Goizueta Business School and a BBA from Nyenrode Business University in the Netherlands.

George is responsible for Allego’s customer acquisition and sales goals. A proven sales leader with over 20 years of sales, marketing, operations and management experience, George is a sales enablement enthusiast who loves tools and systems that empower people. Prior to Allego, George served as the Chief Sales Officer of Compete during its rapid growth from $30M to $110M. Previously, he was the principal owner of a Sandler Training franchise in Marlborough, MA. George holds a Bachelor of Arts in Psychology from Saint Anselm College. He was also voted Father of the Year an unprecedented 20 times (by his family).

Laurie is responsible for the onboarding, training and ongoing support of customers worldwide. With more than 20 years of high tech client services leadership experience, she is focused on building and scaling services teams to support the ongoing success of customers while growing revenue for the company. Prior to joining Allego, Laurie held senior client services leadership positions at IMN, Axeda and Unica, where she created the customer success function and scaled the team over nine years as the company grew from $5M to $125M in revenues.

Heather is a results-oriented marketing innovator, storyteller, and category creator with extensive experience in demand generation, marketing strategy, and digital marketing. Prior to joining Allego, she served as the SVP of Marketing of Nexthink, where she led the company’s go-to-market and brand awareness efforts to a $1.1 billion valuation. Before Nexthink, Moses was CMO of MP Objects, and she has also held leadership roles at Pneuron Corporation, XebiaLabs and Planon. Heather has a Bachelor’s degree in Journalism from Northeastern University.

Amy leads People and Culture at Allego and strives to create an inclusive environment where all employees can be successful at work. She leads people operations and is responsible for the company’s talent development, recruitment, and retention. She is most energized by designing people-centric approaches to business opportunities. Prior to Allego, Amy served as Chief People Officer at Quickbase where she helped lead the organization through significant growth. Amy was also the HR leader at Localytics and Compete/Millward Brown Digital. Amy is a graduate of University of Oregon where she received a B.A. in Religious Studies.

Richard oversees all legal, regulatory, and compliance affairs for Allego. A proven senior legal counsel and business executive with 25 years’ experience, he has worked with a broad mix of public and private technology-based companies including VMware, Inc., Carbon Black, Saba, Inc., Unica Corporation, and Xpedior, Inc. He has also held senior business development, strategy, and licensing positions at IBM, Verizon, GTE, and BBN/Raytheon. Richard earned his B.A. in Political Science from Boston University and his J.D. from Boston University School of Law. Richard lives in Wayland, MA with his two kids and their pandemic puppy.