Podcast
Adapter’s Advantage: Episode 17
Frank Cespedes, Sales Management Authority
B2B sales—and sales training—have been upended by the pandemic. Entrepreneur, Harvard Business School professor, and sales management authority Frank Cespedes shares how the buying process and sales training have changed, the pros and cons of a hybrid learning model, what sales leaders need to know about virtual selling, and the importance of just-in-time training.
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