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Bye Lone Wolves — How to Create and Maintain a Collaborative Sales Culture

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Watch almost any movie from the past 30 years with salespeople and you’re likely to see a lone wolf selling in all its glory. But the lone wolf seller has been on the endangered occupation list for some time and may very well be nearing extinction in this “do more with less” climate. And in today’s business world, sales enablement is uniquely positioned to lead this shift toward collaborative selling.

In this Training Industry Leader Talk, Craig Simons, Director of Growth at Allego, explores the latest collaborative selling (and learning) trends and best practices.

You’ll learn:

  • What collaborative selling is and the tools to help support collaborative selling and learning.
  • How to build a peer-to-peer learning engine and why it’s essential.
  • The modern seller’s role in the sales content lifecycle.
  • Practical tips for creating and maintaining a culture of sharing and collaboration.

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Speakers:

 

craig simons headshot

 

Craig Simons, Director of Growth, Allego
Craig Simons is Director of Growth for Allego, the market leader for virtual learning and enablement in the flow of work, and chief enabler at @EnableMinutes. He has 16 years’ of experience in marketing management with companies such as Blue Cross of Massachusetts, Republic Services, UniFirst and Carvana and is a graduate of Goizueta Business School at Emory University in Atlanta. At Allego, Craig oversees demand creation and operations to ensure the company continually hits its target.

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