Enablement Leader’s Guide to the 3 Macro Trends Shaping Sales and Buyer Enablement

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It’s become cliche to call the B2B buyer journey more complex and challenging than ever before. But that doesn’t make it untrue or less significant for sales enablement leaders.

In this webinar, we’re going to get precise about exactly what’s changing and what to do about it in 30 jam-packed minutes, including Q&A.

Both sellers and buyers want Convenience, easy access to information when and where they need it.

Both demand highly Customized experiences and content, preceded by the digital interactions in their personal lives.

And they want everything in one place, requiring Comprehensive technologies.

Join Allego’s Laurie Long, Chief Customer Officer; Bob Basiliere, VP, Sales; and Deniz Olcay, Sr. Director of Product Marketing, as they transfer their knowledge from the field directly to you.

In this on-demand webinar, you’ll learn:

  • How to delight today’s buyers and win deals faster by centralizing the buying journey
  • How to create hyper-customized experiences for both your buyers and sellers
  • Tactics to keep your team razor-sharp for every touchpoint
  • Proven strategies to streamline your learning and content libraries to earn strong seller adoption
  • The proper framework for evaluating and consolidating your enablement tech stack

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Laurie Long, VP Customer Success

Laurie Long, Chief Customer Officer, Allego
Laurie is responsible for the onboarding, training and ongoing support of customers worldwide. With more than 20 years of high tech client services leadership experience, she is focused on building and scaling services teams to support the ongoing success of customers while growing revenue for the company. Prior to joining Allego, Laurie held senior client services leadership positions at IMN, Axeda and Unica, where she created the customer success function and scaled the team over nine years as the company grew from $5M to $125M in revenues.




bob basiliere headshot

Bob Basiliere, VP, Sales, Allego
Bob is a sales and marketing leader with 25 years of experience leading global organizations. Bob is currently the Vice President of Account Management at Allego, where he is responsible for growing and expanding Allego’s footprint in their existing account base. Prior to joining Allego, Bob spent 20 years in various leadership roles in Customer Programs, Sales Operations, and Marketing at EMC/Dell Technologies. Earlier in his career, he held positions in sales, sales management, and sales operations in the IBM and Microsoft VAR communities.




deniz olcay headshot

Deniz Olcay, Sr. Director of Product Marketing, Allego
Deniz has had a sales-centric background from the start, including working in the sales training industry at RAIN Group where he was directly responsible for creating learning programs to help sellers sell more effectively.

In his previous role at Dun & Bradstreet (D&B) he was the VP of Product Marketing, managing a portfolio of 12+ products representing over $650M in annual revenue. He played a pivotal role in training a 500+ person sales team and is intimately familiar with the challenges of arming sellers with the knowledge and tools to be successful in selling virtually.





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