Give Buyers and Sellers What They Want: Customized, Convenient, and Comprehensive Experiences

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It’s become cliche to call the B2B buyer journey more complex and challenging than ever before. But that doesn’t make it untrue or less significant for sales enablement leaders.

In this webinar, we’re going to get precise about exactly what’s changing and what to do about it.

Both sellers and buyers want Convenient, easy-to-access, information when and where they need it.

Both demand highly Customized experiences and content, in line with the digital interactions in their personal lives.

And both want everything in one place, requiring Comprehensive technologies.

Join Allego’s Brendan Sweeney, Director of Sales and Craig Simons, Director of Marketing, as they transfer their knowledge from the field directly to you.

In this webinar, you’ll learn:

  • How to delight today’s buyers and win deals faster by centralizing the buying journey
  • How to create hyper-customized experiences for both your buyers and sellers
  • Tactics to keep your team razor-sharp for every touchpoint
  • Proven strategies to streamline your learning and content libraries to earn strong seller adoption
  • The proper framework for evaluating and consolidating your enablement tech stack

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Craig Simons headshot

Craig Simons, Director of Marketing, Allego
Craig Simons is the Director of Marketing for Allego, the market leader for virtual learning and enablement in the flow of work. He has 15 years of experience in Marketing Management with companies such as Blue Cross of Massachusetts, Republic Services, UniFirst and Carvana and is a graduate of Goizueta Business School at Emory University in Atlanta. At Allego, Craig oversees demand, operations, and content marketing efforts to ensure the company continually hits its targets and shares capabilities in modern workforce learning and performance with the world.




Brendan Sweeney, Director of Sales, Allego
Brendan joined Allego in 2019 on the Mid-Market team tasked with expanding Allego’s footprint in key verticals. He is now responsible for a segment of the Allego market across North America and is thrilled to be leveraging the technology that he sells every day in his own sales process. Allego is the market leader in sales learning and enablement that elevates sales team performance and empowers reps with the training, practice, coaching, and collaboration they need to win more deals.






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