How a Data-Driven Sales Strategy Boosts Productivity and Deal Velocity by 5x

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Sales organizations have never had more prospect data at their fingertips. For most sales leaders, knowing how to use and deploy that data is one of the greatest opportunities for growth.

At the same time, however, sales leaders have lots of questions about how to use such data to drive sales and boost productivity:

  • How do you use data to prioritize accounts? How do you use it to determine which prospects to reach out to next?
  • How does data change how you communicate? How do you personalize your interactions to increase relevance?
  • How does data support resource decisions? How do you incentivize your sales team?

Deniz Olcay, Senior Director of Product Marketing at Allego, and Ariana Shannon, Marketing Director at SalesIntel, can help you answer those burning questions! Join them to discuss bridging the gap between sales intelligence and sales execution, including how to better support the selling process and create a better buyer experience.

In this webinar, you’ll learn:

  • What sales intelligence data drives a better buyer experience
  • Why more data doesn’t always mean more opportunities
  • How to create repeatable seller success
  • Actionable ways to boost seller adoption
  • Why an enriched buyer experience is so important

Hope to see you there.



ariana shannon headshotAriana Shannon, Director of Marketing, SalesIntel
Ariana serves as the Marketing Director for SalesIntel is the most comprehensive contact and company data provider that helps you target your ideal prospects and accelerate revenue growth. SalesIntel is the top provider of accurate and affordable sales and marketing contact data. With 95% accurate, human-verified contacts and the most direct-dial contacts in the industry, SalesIntel is your resource for contact data. SalesIntel’s new method is to have every direct dial number and email tested and re-verified every 90 days. Our combination of automation and researchers allows us to reach 95% data accuracy for all our published contact data while continuing to scale up our number of contacts. With the most comprehensive contact & company data and our excellent customer service, SalesIntel is your partner in growth!


deniz olcay headshotDeniz Olcay, Sr. Director of Product Marketing, Allego
Deniz has had a sales-centric background from the start, including working in the sales training industry at RAIN Group where he was directly responsible for creating learning programs to help sellers sell more effectively.

In his previous role at Dun & Bradstreet (D&B) he was the VP of Product Marketing, managing a portfolio of 12+ products representing over $650M in annual revenue. He played a pivotal role in training a 500+ person sales team and is intimately familiar with the challenges of arming sellers with the knowledge and tools to be successful in selling virtually.

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