Sales Enablement: The Power to Unite Sales and Marketing

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As enablement professionals, you are the perfect bridge to marketing. Your influence does not stop with sales. There are new rules of engagement for sales enablement that can help you drive impactful revenue team alignment, leading to more pipeline, deals, and success.

Join this on-demand webinar for an engaging discussion in which we’ll share real, practical tips and strategies on how to use sales enablement to align sales leaders, marketing, and sales teams.

In this webinar, you’ll learn how to:

  • Deliver relevant content to your sellers—when they need it most
  • Get top-quality leads and achieve readiness through intelligent targeting
  • Break down silos and build cross-functional engines to power your teams
  • Leverage conversation intelligence to find crucial data that benefits sales and marketing
  • Measure true enablement success, not just content usage, with messaging intelligence

Featuring Allego’s Deniz Olcay, Senior Director of Product Marketing, and Craig Simons, Director of Marketing.

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Craig Simons headshot

Craig Simons, Director of Marketing, Allego
Craig Simons is the Director of Marketing for Allego, the market leader for virtual learning and enablement in the flow of work. He has 15 years of experience in Marketing Management with companies such as Blue Cross of Massachusetts, Republic Services, UniFirst and Carvana and is a graduate of Goizueta Business School at Emory University in Atlanta. At Allego, Craig oversees demand, operations, and content marketing efforts to ensure the company continually hits its targets and shares capabilities in modern workforce learning and performance with the world.




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Deniz Olcay, Sr. Director of Product Marketing, Allego
Deniz has had a sales-centric background from the start, including working in the sales training industry at RAIN Group where he was directly responsible for creating learning programs to help sellers sell more effectively.

In his previous role at Dun & Bradstreet (D&B) he was the VP of Product Marketing, managing a portfolio of 12+ products representing over $650M in annual revenue. He played a pivotal role in training a 500+ person sales team and is intimately familiar with the challenges of arming sellers with the knowledge and tools to be successful in selling virtually.




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