The 2026 Revenue Enablement Technology Report
Revenue enablement technology has evolved dramatically over the past decade. What began as sales enablement with a focus on onboarding and training now includes coaching, content management, conversation intelligence, AI, and more.
As organizations added revenue enablement tools to support them, however, they introduced an unintended consequence: complex tech environments that made it harder, not easier, to succeed. In fact, 42% of sales reps feel overwhelmed by the number of applications they use, Salesforce reports.
42% of sales reps are overwhelmed by the number of apps they use.
—Salesforce
This report helps revenue leaders solve that problem.
What You’ll Learn in the Revenue Enablement Technology Report
This report will help you:
- Recognize the hidden costs of fragmented technology and disconnected workflows.
- Identify the six core capabilities every modern revenue enablement technology strategy should support.
- Evaluate revenue enablement tools based on business impact, not just features.
- Assess your organization’s technology maturity and identify practical next steps.
- Compare revenue enablement solutions with confidence using a practical evaluation checklist.
Whether you’re evaluating a single revenue enablement platform or updating an existing tech stack, this report will help you make more informed decisions that simplify work and improve sales team performance.
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