Buyer behaviours have changed drastically in recent years. Accelerated by a pandemic, companies have had to rapidly accelerate their virtual selling capabilities to accommodate busy and distracted prospects, who prefer to conduct most of their buying digitally.
As a result of this, a new age of ‘buyer enabled selling’ has arrived where sales organisations must go above and beyond to add value to the buying process.
Digital Sales Rooms are helping today’s modern seller do just that. This presentation will show how creating these shared collaborative spaces deliver highly personalised experiences for buyers, and rich intelligence for sellers.
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