Lack of knowledge is the biggest issue in sales today, according to Aragon’s lead analyst, Jim Lundy. Sales professionals need video knowledge in today’s workforce. Video content is rapidly moving to the front of the new digital selling charge, and Aragon forecasts 10x the amount of growth in video content over the upcoming years. The Growth of Mobile Video Why such substantial growth? Anything mobile and online become second nature to the new generation taking over the workforce, so they’re extremely comfortable with mobile video platforms. Mobile video training provides better learning... Continue Reading

Alex Mackenzie is Director of Sales at Allego. These days, some folks have sworn off events due to the opportunity cost of time spent out of the field, and the difficulty justifying the expense. At Allego, however, we’ve had great success driving meaningful business from event activities.  Event participation is even more important for us in advancing our account-based marketing (ABM) efforts because we get to meet our buyers face-to-face at event venues. But because there are so many upcoming events, we thought we’d highlight a few of our favorites.  By attending,... Continue Reading

According to the technology market research firm The Radicati Group, 124.5 billion business emails were sent and received every day of 2018. Between 2014 and 2018, the average office worker received 90 emails a day, and sent 40. For a company of 1,000 employees, this equals 40,000 emails sent per day, and 10 million annually.  In other words, a lot. What’s the solution? Cutting Down on Digital Clutter At one financial services firm, the solution is Allego. There, the wealth management division’s learning and development team is cutting down on the digital... Continue Reading

This blog is written by Heather Yu, a member of Allego’s award-winning Customer Success team. If you’ve ever organized a classroom-based onboarding session for new hires, then you have something in common with the director of a play: You know what it’s like to pour a lot of time, energy and money into a “live” production that may go over well one day, but fall flat the next – a show that pleases one audience, but puts another to sleep. It’s for these reasons (and more) that many sales enablement teams are now integrating... Continue Reading